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Mobile Payment Acceptance Among Chinese Consumers

Mobile Payment Acceptance Among Chinese Consumers

Paperback

Management

ISBN10: 6208225884
ISBN13: 9786208225889
Publisher: LAP Lambert Academic Publishing
Published: Oct 24 2024
Pages: 68
Weight: 0.25
Height: 0.16 Width: 6.00 Depth: 9.00
Language: English
This study explores the acceptance of mobile payment among Chinese consumers, focusing on the key factors that influence adoption and usage. It examines technological, cultural, and economic aspects that drive consumers to embrace mobile payment systems. The research highlights the growing prevalence of mobile payments in China, driven by convenience, security, and integration with daily life. Understanding these factors can help businesses and policymakers enhance mobile payment services and better cater to consumer preferences.

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Paraman, Pradeep

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Management