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O uso das redes sociais no marketing para atingir jovens adultos
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ISBN10: 6200051704
ISBN13: 9786200051707
Publisher: Edicoes Nosso Conhecimento
Published: Sep 15 2025
Pages: 52
Weight: 0.18
Height: 0.12 Width: 6.00 Depth: 9.00
Language: Portuguese
ISBN13: 9786200051707
Publisher: Edicoes Nosso Conhecimento
Published: Sep 15 2025
Pages: 52
Weight: 0.18
Height: 0.12 Width: 6.00 Depth: 9.00
Language: Portuguese
O investigador explica o uso das redes sociais no marketing para atingir pessoas com idades entre 18 e 29 anos. De facto, ao longo deste projeto, o autor tenta analisar as principais razões pelas quais vale a pena as empresas usarem as redes sociais se quiserem atingir pessoas entre 18 e 29 anos. Como resultado, é realizada uma investigação nos dados secundários para uma melhor compreensão do que são as redes sociais e para conhecer o aspeto psicológico e as principais motivações dos jovens adultos. Além disso, toda a questão deste artigo é determinar por que é positivo para as empresas utilizarem as redes sociais quando pretendem atingir pessoas com idades entre os 18 e os 29 anos. As conclusões alcançadas são que as redes sociais estão a tornar-se parte do estilo de vida das pessoas entre 18 e 29 anos, principalmente por motivações sociais. Além disso, elas tendem a gostar de dar a sua opinião sobre produtos. Consequentemente, se uma empresa deseja atingir pessoas entre 18 e 29 anos, ela precisa estar presente nas redes sociais.
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