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Strategic Management: An Executive Perspective

Strategic Management: An Executive Perspective

Paperback

Management

ISBN10: 1631570730
ISBN13: 9781631570735
Publisher: Business Expert Press
Published: Jan 26 2015
Pages: 255
Weight: 0.81
Height: 0.58 Width: 6.00 Depth: 9.00
Language: English
Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies re ect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a rm to a leadership position. Knowing where to go and nding carefully considered, creative ways of getting there are the hallmarks of successful strategy.

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