Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Archetypical World of Hotels and Restaurants

Archetypical World of Hotels and Restaurants

Gavchuk, Denis

Paperback

Business General

ISBN10: 6138360990
ISBN13: 9786138360995
Publisher: Our Knowledge Publishing
Published: Oct 1 2025
Pages: 100
Weight: 0.32
Height: 0.24 Width: 6.00 Depth: 9.00
Language: English
This book invites the reader to delve into the fascinating world of hospitality and catering through the prism of archetypes - universal symbols of the collective unconscious discovered by Carl Jung. The author explores how mythological images and symbols influence the perception of space, service and atmosphere of catering establishments and places of temporary accommodation.Having studied the psychology of perception of customers and employees of the hospitality industry, the author offers original approaches to creating unique concepts of service and interiors that will emphasize the individuality of the institution and attract the target audience. The reader will find here practical recommendations on the use of symbols in marketing, branding and interior design.The book is addressed to hotel and restaurant owners, architects, interior designers, marketing and advertising specialists, students of specialized universities and all those interested in the world of psychology and aesthetics of public spaces.

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