Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Influence of Social Media on Dress Patterns of Undergraduate Students

Influence of Social Media on Dress Patterns of Undergraduate Students

Gbasha, Cyprian Terhemba
Mtsor, Lilian Doofan
Vihive, Margaret Nguseer

Paperback

General Sociology

ISBN10: 6208011108
ISBN13: 9786208011109
Publisher: LAP Lambert Academic Publishing
Published: Aug 14 2024
Pages: 60
Weight: 0.22
Height: 0.14 Width: 6.00 Depth: 9.00
Language: English
This study, Impact of Social Media on Dress Patterns of Undergraduate Students: A Study of Benue State University, Makurdi, explores how social media influences the dress patterns of students at Benue State University. Using the Uses and Gratification Theory, the research reveals that despite an established university policy promoting morality and decency in dress, students are heavily influenced by Western dress trends seen on social media, particularly on platforms like Facebook and WhatsApp. The study found that while students often browse trending fashion and educational content, they are more frequently exposed to fashion and entertainment. The book recommends expanding social networking sites to enhance academic activities and organizing workshops to guide students in using social media positively for educational purposes rather than merely following fashion trends.

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