Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Public Relations and the Management of Flood in Benue State of Nigeria

Public Relations and the Management of Flood in Benue State of Nigeria

Gbasha, Cyprian Terhemba
Mtsor, Lilian Doofan
Tughgba, Winifred Doofan

Paperback

Business General

ISBN10: 6207844866
ISBN13: 9786207844869
Publisher: LAP Lambert Academic Publishing
Published: Jul 18 2024
Pages: 68
Weight: 0.25
Height: 0.16 Width: 6.00 Depth: 9.00
Language: English
The study, Public Relations and the Management of Flood in Benue State of Nigeria: Assessment of the Benue State Emergency Management Agency (BESEMA), evaluated public relations use by BESEMA in addressing the 2022 Makurdi flood, using Issues Management Theory. Employing a survey design and questionnaires, it revealed that BESEMA primarily used publicity, specifically news releases, to manage the flood. The public relations efforts employed by BESEMA effectively sensitized the public on safety, with weekly updates during the flood. This strategy helped reduce potential losses. The study concluded that use of publicity by BESEMA was effective in managing the flood. It recommended that the government should recruit more qualified personnel for BESEMA and other agencies, emphasizing the effectiveness of public relations in disaster communication.

Also from

Gbasha, Cyprian Terhemba

View All

Also in

Business General

View All