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La mosaïque du marketing: dévoiler l'impact du marketing moderne
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ISBN10: 6207784804
ISBN13: 9786207784806
Publisher: Editions Notre Savoir
Published: Jul 13 2024
Pages: 72
Weight: 0.26
Height: 0.17 Width: 6.00 Depth: 9.00
Language: French
ISBN13: 9786207784806
Publisher: Editions Notre Savoir
Published: Jul 13 2024
Pages: 72
Weight: 0.26
Height: 0.17 Width: 6.00 Depth: 9.00
Language: French
Bienvenue dans La mosaïque du marketing: dévoiler l'impact du marketing moderne. Dans cet ouvrage, nous partons à la découverte des multiples facettes du marketing moderne et de son impact profond sur les entreprises, les consommateurs et la société dans son ensemble.Le marketing n'est plus confiné aux canaux et tactiques traditionnels; il a évolué en un écosystème dynamique et interconnecté, piloté par la technologie, les données et l'innovation. De l'essor du marketing numérique aux considérations éthiques en matière de publicité, chaque chapitre se penche sur une facette différente de la mosaïque du marketing, offrant des idées, des études de cas et des conseils pratiques pour naviguer dans les complexités du paysage marketing d'aujourd'hui.Que vous soyez un spécialiste du marketing chevronné cherchant à garder une longueur d'avance ou un observateur curieux désireux de comprendre les forces qui façonnent le comportement des consommateurs et les tendances du marché, ce livre vise à fournir des perspectives précieuses et des informations exploitables.
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