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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Building Sustainable Poker Growth Engines: A strategic guide to retention-led poker growth using AI-powered CRM, lifecycle modelling, and player value

Building Sustainable Poker Growth Engines: A strategic guide to retention-led poker growth using AI-powered CRM, lifecycle modelling, and player value

Paperback

Series: Igaming Marketing Agency Strategies, Tips and Guides, Book 8

AccountingBusiness GeneralMarketing

ISBN13: 9798242680906
Publisher: Independently Published
Published: Jan 5 2026
Pages: 100
Weight: 0.32
Height: 0.21 Width: 6.00 Depth: 9.00
Language: English
When sign-up bonuses stopped being the reliable lever for growth, many gaming teams found themselves scrambling for new answers. Building Sustainable Poker Growth Engines in a Post-Bonus Era shows product, marketing and growth leaders how to replace one-off promotion playbooks with repeatable, responsible systems that acquire, activate, retain and monetize real players - without eroding experience or long-term value.

This is a pragmatic, field-tested guide, not an academic treatise. Christian Strutt draws on hands-on work in online poker and adjacent digital entertainment verticals to present frameworks, experiments and operational routines that actually ship. If you're accountable for player acquisition, first-week activation, lifecycle value, or rebuilding your monetization stack in a more ethical, data-driven way, this book gives you a toolkit and a time-boxed plan to get started.

What you'll get

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Strutt, Christian

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Accounting