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Ofertas de $100M: Cómo presentar ofertas tan buenas que la gente sienta que es estúpida si dice que no
Hardcover
AccountingBusiness GeneralMarketing
ISBN13: 9781963349009
Publisher: Acquisition.com
Published: Jan 1 2024
Pages: 182
Weight: 1.57
Height: 0.44 Width: 8.50 Depth: 11.00
Language: Spanish
Número 1 en ventas en Amazon durante más de DOS AÑOS!
Me llevé a casa más en un año que los directores ejecutivos de McDonalds, IKEA, Ford, Motorola y Yahoo....combinados....cuando era un chaval de veinte años....utilizando el método de la oferta de 100 millones de dólares. Funciona. Y funcionará para ti.
Sin embargo, no hace mucho, mi negocio había empeorado tanto que, literalmente, ni siquiera podía ofrecer mis servicios gratis. Al final de cada mes, miraba mi cuenta bancaria esperando ver progreso (pero no lo había). Sabía que algo tenía que cambiar... pero qué?
En los 48 meses siguientes, pasé de perder dinero a ganar 36 dólares por cada dólar gastado. En ese periodo de tiempo, generamos más de 120 millones de dólares en cuatro sectores diferentes: servicios, comercio electrónico, software y tiendas físicas.
Pero, a diferencia de todos los demás, no teníamos grandes embudos, grandes anuncios, o un nicho rico. De hecho, ni siquiera enviamos correos electrónicos hasta que superamos los 50 millones de dólares en ventas. En cambio, fuimos capaces de hacer una cosa realmente bien: .... creamos ofertas tan buenas, que la gente se sentía estúpida diciendo que no.
Esto es exactamente lo que este libro le mostrará cómo hacer:
* Cómo Cobrar Mucho Más De Lo Que Cobras Actualmente...
a- El Proceso de Pequeño Mercado y Gran Dinero que usamos para enfocarnos con láser en nichos de mercado rebosantes de dinero.
b- La fórmula injusta de fijación de precios....cómo multiplicamos por 100 nuestros precios (y conseguimos que más gente diga que sí....de verdad)
c- El Value Flip...para que nunca más te vuelvan a comparar precios (es una promesa)
d- El ciclo virtuoso del precio... utilízalo para superar a tu competencia (para bien) mientras utilizas tu producto para atraer a los mejores talentos.
* Cómo hacer que su producto sea tan bueno que los clientes potenciales encuentren la forma de pagarlo
a- La ecuación del valor imbatible....para que lo que vendas valga más de lo que tus clientes potenciales hayan recibido nunca
b- El Cubo de la Entrega....para hacer que la entrega de sus productos y servicios cueste menos pero proporcione más
c- The Trim & Stack Hack....para maximizar los beneficios utilizando los mejores métodos de entrega.
* Cómo mejorar tanto tu oferta que los prospectos compren sin dudar
a- La Pila de la Escasez....cómo utilizar los tres tipos diferentes de escasez en cada oferta que hagas (sin mentir) para conseguir que la gente compre en el momento en que se lo pidas
b- El Plano de la Urgencia Cotidiana... para conseguir que los prospectos compren AHORA MISMO, utilizando la vida cotidiana para crear una presión de tiempo real y ética
c- Bonificaciones insuperables... y observa cómo se disipan las dudas de tus prospectos mientras comienzan a leerte sus tarjetas de crédito antes de que termines!
d- Garantías como Dios manda... tan buenas que hacen que cualquiera diga que sí (incluso gente que normalmente nunca consideraría comprar). Le mostraré cómo apilar y superponer los 4 tipos de garantías. Incluso le daré mis 13 garantías favoritas palabra por palabra para que las use usted mismo.
e- Fórmula Mágica de Nombres para obtener las más altas tasas de respuesta y tasas de conversión de todo lo que haces para conseguir nuevos clientes y mucho más...
Si quiere conseguir que más prospectos respondan a sus anuncios por menos dólares de publicidad y conseguir que digan SÍ a precios que quitan el aliento...entonces AGREGUE AL CARRITO, utilice su contenido y compruébelo usted mismo.
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