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Ultimate Guide to Social Media Marketing
Paperback
Series: Ultimate
AccountingBusiness GeneralMarketing
Publisher Price: $29.99
ISBN13: 9781599186740
Publisher: Entrepreneur Press
Published: Aug 25 2020
Pages: 212
Weight: 1.00
Height: 0.60 Width: 7.90 Depth: 9.90
Language: English
Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include:
- Why businesses need to embrace social media marketing
- Understanding today's social networks from big ones like Facebook and YouTube to emerging platforms
- Learning how to craft your business's social media strategy using today's formats
- How to leverage images and video in your social media outreach
- Leveraging chat bots, paid social media, and influencer marketing
- Building your business social marketing team
- Measure your social media outreach progress and improve your performance over time
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