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Prognosen Für Start-Up-Unternehmen
Paperback
Series: Essentials
ISBN13: 9783658250188
Publisher: Springer Gabler
Published: Feb 7 2019
Pages: 52
Weight: 0.19
Height: 0.13 Width: 5.83 Depth: 8.27
Language: German
Jörg B. Kühnapfel entwickelt in diesem Essential eine Methodik, die eine verlässlichere Prognose des erwarteten Geschäftsverlaufs von Start-up-Unternehmen erlaubt. Der Autor vermittelt ein grundlegendes Verständnis für die besonderen Probleme, die bei der Erstellung von Prognosen für Start-up-Unternehmen auftreten, und beschreibt Regeln für den Umgang mit Prognosen sowie ihren Nutzen und ihre Grenzen. Innovative und praxisorientierte Prognosemethoden für unterschiedliche Start-up-Situationen werden ausführlich beschrieben, ein Fallbeispiel verdeutlicht die dargestellten Aspekte und Methoden.
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