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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Summary: Positioning: The Battle for Your Mind: Review and Analysis of Ries and Trout's Book

Summary: Positioning: The Battle for Your Mind: Review and Analysis of Ries and Trout's Book

Paperback

Marketing

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ISBN10: 2511043858
ISBN13: 9782511043851
Publisher: Lightning Source Inc
Published: Sep 14 2016
Pages: 40
Weight: 0.11
Height: 0.08 Width: 5.06 Depth: 7.81
Language: English
The must-read summary of Al Ries and Jack Trout's book Positioning: The Battle for Your Mind.

This complete summary of the ideas from Al Ries and Jack Trout's book Positioning: The Battle for Your Mind shows how effective product positioning has an impact on the perceptions of the target market. The authors show how all of the elements of product positioning work together to create a unique market position, which is the key to better sales and becoming top-of-mind. By following their advice, you can learn how to narrow your market and start providing for specific customers.

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