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Storybrand 2.0 Edición Actualizada: Clarifica Tu Mensaje Y Los Clientes Escucharán
Paperback
Publisher Price: $16.99
ISBN13: 9781400347766
Publisher: Harperenfoque
Published: Feb 18 2025
Pages: 320
Weight: 0.60
Height: 0.90 Width: 5.40 Depth: 8.30
Language: Spanish
En StoryBrand 2.0 Edición actualizada, Donald Miller, autor best seller del New York Times, enseña a vendedores y empresarios la forma de utilizar su sistema totalmente revisado de los siete elementos universales de las historias poderosas para mejorar de manera drástica la forma en que conectan con los clientes y hacen crecer sus negocios.
Si utilizas las palabras equivocadas para hablar de tu producto, nadie lo comprará. Los vendedores y empresarios luchan por conectar eficazmente con sus clientes, lo que les cuesta a ellos y a sus empresas millones en ingresos perdidos.
El proceso StoryBrand creado por Donald Miller es una solución probada en la lucha a la que se enfrentan los lÃderes empresariales cuando hablan de sus empresas. Sin un mensaje claro y definido, los clientes no entenderán lo que tú puedes hacer por ellos y no estarán dispuestos a comprometerse, lo que te hará perder ventas potenciales, oportunidades de compromiso con el cliente y mucho más.
Este probado proceso ha ayudado a miles de empresas a conectar con sus clientes actuales, proporcionándoles la ventaja competitiva definitiva. StoryBrand 2.0 Edición Actualizada hace esto al enseñarte lo siguiente:
- Los siete puntos universales de la historia a los que todos los seres humanos responden;
- la verdadera razón por la que los clientes compran;
- Cómo simplificar un mensaje de marca para que la gente lo entienda; y
- Cómo crear los mensajes más eficaces para sitios web, folletos y redes sociales.
Tanto si eres el director de marketing de una empresa multimillonaria, el propietario de una pequeña empresa, un polÃtico que se presenta a las elecciones o el cantante de un grupo de rock, StoryBrand 2.0 Edición Actualizada transformará para siempre tu forma de hablar sobre quién eres, qué haces y el valor único que aportas a tus clientes.
Building a StoryBrand 2.0
In StoryBrand 2.0 Updated Edition, New York Times best-selling author Donald Miller teaches marketers and business owners to use his fully revised system of the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.
If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue.
The StoryBrand process created by Donald Miller is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more.
His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. StoryBrand 2.0 Updated Editiondoes this by teaching you:
- The seven universal story points all humans respond to;
- The real reason customers make purchases;
- How to simplify a brand message so people understand it; and
- How to create the most effective messaging for websites, brochures, and social media.
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