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Woosh Things Up A Bit: The Principles of Perception Management

Woosh Things Up A Bit: The Principles of Perception Management

Paperback

MarketingSelf-Help

Publisher Price: $14.95

ISBN13: 9798330371471
Publisher: Woosh Marketing Consultants, LLC.
Published: Aug 24 2024
Pages: 102
Weight: 0.32
Height: 0.21 Width: 6.00 Depth: 9.00
Language: English

In the world of marketing, everything is about managing perceptions. Interrupting how people think and feel about a product, service, or company and then after this interruption, positioning your solution. That is the core of perception management marketing. This book is a user's guide to help you better understand these principles and how you can modify perceptions and behaviors.

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Rosenberg, David

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Marketing