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Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation
Hardcover
Business GeneralManagementMarketing
ISBN13: 9783319145228
Publisher: Springer
Published: Apr 21 2015
Pages: 230
Weight: 1.13
Height: 0.56 Width: 6.14 Depth: 9.21
Language: English
1 different editions
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